Getting a virtual campus tour right
By Sharon Aschaiek | May 25, 2022
COVID-19 has been a game changer in higher education communications, prompting practitioners to rethink their strategies and tactics to promote their institutions and engage with stakeholders. One impact has been on how universities and colleges provide virtual campus tours.
Should your school use next-gen video communications?
By Sharon Aschaiek | April 25, 2018
Some of the biggest buzz in communications these days is around new video formats. Post-secondary schools are experimenting with integrating interactive, live and personalized video into their communications strategy and tactics.