Taking the pulse of higher ed communications during COVID-19

By Sharon Aschaiek | Oct. 21, 2020

How do we do higher education communications and marketing in a COVID-19 world? Let’s turn to each other for insights and ideas to help our institutions weather this global public health crisis. Take a survey to share your input and learn from your colleagues.

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How COVID-19 has changed crisis communication

By Sharon Aschaiek | Sept. 16, 2020

Six months into the COVID-19 pandemic in North America, what have we learned about the best ways to communicate during a crisis? What are the most important takeaways for communicators who work for higher education institutions?

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Higher ed communications during COVID-19

By Sharon Aschaiek | Aug. 12, 2020

It’s often said crises create opportunities. COVID-19 has compelled us to put that notion to the test. For universities and colleges, surviving and thriving in this tumultuous time requires significantly upping your communications game.

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Higher ed communications and the climate crisis

By Sharon Aschaiek | Jan. 29, 2020

What does higher education communications have to do with global warming, and vice versa? It’s possible that post-secondary schools, and their communicators, may have a broader, more meaningful role to play in addressing the climate emergency.

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Sheridan College

Crisis communications in action at Sheridan College

By Sharon Aschaiek | Jan. 16, 2019

Dealing with issues and emergencies is a core part of communications at all organizations. But sometimes, higher education institutions face issues that require them to throw out their crisis communications handbook and draft a whole new set of rules.

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internal communications conference

Shifting internal communications into a strategy driver

By Sharon Aschaiek | Aug. 29, 2018

The world of internal communications is undergoing significant change. To do your job well at your higher education institution, you’ll need to adapt your knowledge and skills. How can you you make IC a driver of your school’s success?

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